Feb 2 2010

Heyzap Leaderboard

Continuing development of Heyzap Social, we’re pleased to release in-game Leaderboards.

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Heyzap Leaderboard enables users to:

  • View their friend’s scores
  • View Today’s, This Month’s, and All-Time Global Scores
  • Share their scores on Twitter & Facebook
  • View users nationalities
  • Invite their friends

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Implementing the Heyzap Leaderboard will increase the replay value, virality, competitiveness, user retention, & eCPM rates of your games.

Heyzap Leaderboard supports reverse ordering, as well as, custom units.

This is a great and easy way to add another viral loop into your games as users love competing with their friends to get the highest score!

Checkout how easy it is to add Heyzap’s Full Leaderboard with our Developer Tutorials!

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Jan 26 2010

Heyzap Launches Social Bar

The Heyzap Team has been working hard on developing products that innovate the ways users are engaged in social/ casual/ MMO games.

With the release of the Heyzap Social Bar, users can now:
  • Retain their login information across all of Heyzap Social Bar integrated games
  • Quickly share the game with their Facebook and Twitter friends
  • Have a quick view of their Heyzap Coins and In-Game Points balances
  • Access the Virtual Goods store
  • Access their in-game activity stream and profile with one click
This is great for developers, because it will:
  • Reduce Bounce Rate by Reducing Registration Friction
  • Increase User Retention and Engagement
  • Optimize User Acquisition
  • Increase Virality
  • Be Easy to Integrate. Just Copy+ Paste 1 line of Code
  • Not Detract From Your Game Design

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Checkout Heyzap’s tutorials for integrating Heyzap products and follow us on twitter here.

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Dec 24 2009

Heyzap Launches Social Leaderboard

Heyzap has released a new feature that allows game developers to integrate a leaderboard into their games, making them more addictive, as users can now see how they fare amongst their friends and challenge their friends to beat their scores.

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The leaderboard is a 100px panel at the bottom of your game where users can see their friends' scores and invite friends.

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Want to dramatically increase gameplays overnight? Check out our API here to see how easy it is make your game social!

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Dec 23 2009

Heyzap Now Supports PayByCash & Ultimate Game Card

Heyzap has expanded our accepted payments offerings through PayByCash and the Ultimate Game Card, which will increase your eCPM and allow teenagers to play your games.

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Users can buy the Ultimate Game Card at the following retailers:

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Users will now be able to purchase in-game virtual goods using:

Checkout how easy it is to integrate Heyzap Payments here.

Stay tuned as we finish 2009 with a bang!

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Dec 23 2009

Heyzap Launches In-Game Customizable Colors

In the past, game developers only had the choice of using the trendy Heyzap Default yellow widget for in-game achievements, payments, etc.

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Because we know that not all games are alike, we’ve now added the option of setting the color of the widget as Blue, Purple, Pink, Green, and Dark Grey, in addition to, our Default yellow.

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To customize the color, go to your developer dashboard and select the game you’d like to customize. Then click the “Edit Game Details” button. After clicking the advanced options button at the bottom of the page, you can choose from any of the options.

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You should follow us on Twitter here to keep updated on new Heyzap features & contests.

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Dec 15 2009

Fully Customizable Dual Currency

* New API call for developers to arbitrarily give users points in-game, without having to go through achievements.  Ex: experience, or small amounts of points.  (We also limit this every day so a player can’t abuse it.)
* Developers can set goods to be buyable with just coins, just points, or both coins and points.  Previously all goods were buyable with both coins and points.
* Developers can name in-game points.  Ex: silver, ore.
* Developers can upload a custom icon for in-game points

With our previous API, the only way users could get points was by completing achievements. Now, developers can integrate giving users points any way they wish, whether it be for playing a certain amount of time or for playing a certain number of levels continuously. Eg. The typical XP system that people set up in their games can be used with this API call. You can get started here.

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With the new API call, developers will be able to:

  • Set whether certain virtual goods can be bought with solely coins, solely points, or a combination of the two. Previously, all goods could be bought with either coins and points. Now our developers can specify whether a certain item needs to be paid for solely with coins, solely with points, or a combination of the two. This allows the developer more freedom in integrating built-in incentives for their users, allowing the developer to maximize purchases and virality.
  • Name in-game points to match the style of their game. Are gold coins really relevant if you developed a Platypus game? Not so much. Now you can name your points with more relevant terms.
  • Upload a custom icon to represent in-game points. Now that game developers have the opportunity to change the in-game points to literally anything, like Platypus Points, it’d be silly not to let them use their own icon!

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Haven’t signed up to take advantage of the leading Virtual Goods dual currency? Why not get started today?

You should follow Heyzap on Twitter: here.

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Dec 1 2009

Heyzap Launches Dual Currency and Achievements

As Venturebeat and Techcrunch have covered, today we’ve launched:

  • Dual Currency – Reward users with points that they can use to redeem virtual goods.
  • Achievements - game players will now be able to play one another anywhere on the web and record their in-game achievements to their Heyzap profile.

Dual Currency System for Flash Games

Players can now also gain points inside games by completing certain achievements and use their points to purchase in-game virtual goods and level access. This now links Heyzap’s existing currency, Heyzap Coins, with in-game points to form a dual currency system that’s never been made accessible to independent developers. Now any game developer can take advantage of the growth of social gaming by integrating viral loops, achievements,Twitter and Facebook connect.

Heyzap Coins can now be linked to in-game points

Heyzap Coins can now be linked to in-game points

Game Profiles & Achievements

Nobody likes playing games by themselves! With Heyzap’s new gamer profiles, you’ll never have to play alone again. Gamers can now record all their achievements, virtual goods, and high scores in a single profile. Think of it as OpenID for online games.

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What are you waiting for? Get started today!


We’re Expanding

Heyzap’s game network now exceeds 100,000 websites and powers more than 10 million game plays a month for over 15,000 games. We’re expecting exponential growth for 2010 and are doubling the number of our employees. Think you’ve got what it takes?


Demo Heyzap’s New Features in Red Storm Here

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Nov 26 2009

Custom Events in Heyzap Analytics

We have had a new feature under testing for a couple of weeks. Heyzap Analytics now allows you to track custom events.

You can track:

– What percentage of people get past level 1
– Fire events on user actions
– Add any custom event you want
– Split stats by date

Our analytics product is now firing millions of events through our system every day and we have got more improvements coming!

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Aug 10 2009

Heyzap Payments Gives 70% Revenue Share for Developers

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Just to keep our flash developers up to date. We switched from our original revenue share of 50/50 to 70/30 where the 70% goes to developers. We feel this is more in line with the Apple App store model of 70/30 and is fairer for developers.

We are still seeing amazing uptake of Heyzap Payments and some great case studies coming through of developers making real money with eCPM rates destroying those obtained by advertising.

As a developer you have total flexibility to use both advertising and Heyzap Payments running at the same, and you can distribute your games to all the usual places, as well as getting distribution through Heyzap.

Start using Heyzap Payments today.

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Feb 17 2009

Heyzap Forums Launched

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We have decided to introduce forums into heyzap to cover different topics that the heyzap community wants to talk about. So go ahead, make your first post!

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